OCCULT SYMBOLISM IN CORPORATE LOGOS (AND WHY SYMBOLS ARE POWER ELEMENTS)

OCCULT SYMBOLISM IN CORPORATE LOGOS (AND WHY SYMBOLS ARE POWER ELEMENTS): "'Symbols instill beliefs and shape attitudes that underpin social structures. The binding force of culture, by and large, is a web of symbols that enables people to control and make sense out of experience in patterned ways. We should have learned from the history of colonialism, slavery, and Nazi eugenics that the way one group in power sees and imagines another group of people can set the stage for violent action. A democratic society does well to attend to the dominant images it puts into mass circulation, particularly media representations of vulnerable groups. Images and symbolic representations drive public policy.' - Dwight Conquergood, Chairman of the Department of Performance Studies at Northwestern University’s School of Speech. http://www.uic.edu/orgs/kbc/Features/Power.htm"